Sunday 18 October 2015

TeamRock.com


TeamRock.com publish 4 magazines, all being aimed at a younger audience for younger adults and older teens, shown by having good social network connections. They have a website and also have their own radio. McDougall can be applied to this publisher as it is hard to track the true target audience, for example to see if there is a split audience on the Classic Rock magazine due to how much it relies on social media and digital technology. However the use of such technology will appeal to my Target Audience of older teens and young adults around the ages of 16-18 of all genders.

 The first magazine they publish is the Blues magazine, which has a genre of blues rock. It sells bi-monthly with a mix of older and more modern blues artists, and it has its own Facebook page, showing it is aimed at a younger audience of young adults.
 The second magazine they publish is Classic Rock, which has a genre of classic rock. It is one of the UK's best selling music magazines, containing older artists which may cause a split audience due to this and the fact the magazine also has a lot of social media links.

 The third magazine they publish is Metal Hammer, which has a genre of heavy metal. It sells monthly with both main stream and more unusual metal artists.It has its own app, as well as a website.
The fourth magazine they publish is Prog, which has a genre of progressive rock. It sells every five weeks and has its own Twitter and Facebook page.



They do not yet publish a pop rock magazine, meaning they would be likely to publish my magazine, especially as it is being aimed at a target audience of 16-18. Many pop rock magazines have very busy front covers, however magazines produced by TeamRock.com typically have quite clear front covers, which I will use in my design to make my magazine different from others of the genre.

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